Free worldwide shipping on orders over $200 · Shop Collection

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AETHEL Studio · Internal Dashboard

$24,830
Total Revenue
142
Total Orders
2
Registered Users
12
Products
Recent Orders
Order #CustomerItemsTotalDate
AE-841023James M.Core Hoodie x1$18419 Jun 2026
AE-749102Sofia K.Boxy Linen Tee x2, Beanie x1$25018 Jun 2026
AE-631847Priya N.Track Pants x1$14817 Jun 2026
AE-510293Tom H.Cargo Hoodie x1, Tote x1$25616 Jun 2026
Registered Users
NameEmailRoleOrdersJoinedAction
All Orders
Order #CustomerProduct(s)TotalStatus
AE-841023James M.Core Hoodie x1$184Shipped
AE-749102Sofia K.Boxy Linen Tee x2, Beanie x1$250Delivered
AE-631847Priya N.Track Pants x1$148Processing
AE-510293Tom H.Cargo Hoodie x1, Canvas Tote x1$256Delivered
AE-401938Marcus T.Core Tee x3$252Shipped
Product Inventory
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AETHEL flagship store interior
New Collection · SS25

Modern.
Minimal.
Defining the
Standard.

Premium wardrobe essentials crafted in Portugal. Built to outlast trends — and fast fashion.

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Premium Quality◆Crafted in Portugal◆ Sustainable Materials◆Free Shipping on $200+◆ New SS25 Collection◆Timeless Design◆ Premium Quality◆Crafted in Portugal◆ Sustainable Materials◆Free Shipping on $200+◆ New SS25 Collection◆Timeless Design◆
Explore
Shop by Category
Hoodies
Hoodies
8 styles
Tees
Tees
10 styles
Accessories
Accessories
6 styles
New Arrivals
Featured This Week
Quality
Our Commitment

Quality Crafted
in Portugal

Every piece is produced in small batches using ethically sourced natural fibres. We partner with family-run workshops that share our values — quality, longevity, care.

12K+
Happy Customers
48
Core Styles
100%
Natural Fibres
PT
Made in Portugal
Reviews
What Customers Say
★★★★★
"The quality is unreal for the price. Worn my core hoodie every day since it arrived — doesn't pill, doesn't shrink, holds its shape perfectly."
James M.
London, UK
★★★★★
"Incredible attention to detail — the stitching, the fabric, the fit. I've tried a dozen minimal brands and AETHEL is in a league of its own."
Sofia K.
Stockholm, SE
★★★★★
"Clean aesthetics, built to last. Already ordered three times. The size guide is actually accurate — rare for online shopping."
Alistair R.
New York, US

Follow the Journey

Tag us @aethel.studio — your look might be featured next

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The Collection

All Products · SS25

24 Products
Sort
Essentials
The Most Wanted
Our best-performing pieces, season after season.
Top Sellers
Customer Favourites
Style Guide
Styled Lookbook
Look 1

The Daily Essential

Core Hoodie · Stone Tee

Look 2

All-Black Edit

Oversized Tee · Track Pants

Look 3

The Weekend Look

Cargo Hoodie · Essentials Tee

Verified Reviews
Customer Reviews
★★★★★
"Been wearing the Core Hoodie in Espresso for 8 months. Washed 40+ times, still looks brand new. The fit has held perfectly."
Marcus T.
Berlin, DE
★★★★★
"Size up for the oversized look, true to size for regular. The stone colorway goes with everything — most-reached-for piece in my wardrobe."
Priya N.
Toronto, CA
★★★★★
"Found AETHEL through a friend and bought four pieces at once. Zero regrets. The linen tee in particular is exceptional."
Tom H.
Sydney, AU
About

Defining the
New Standard

Born from a rejection of fast fashion — AETHEL is what happens when you put quality and longevity above all else.

Story
Our Story

Started Small,
Built to Last

AETHEL began in 2019 with a single hoodie, a small workshop in northern Portugal, and a belief: that everyday clothing should be built to the same standard as your best possessions.

We work directly with family-run factories, use exclusively natural and sustainably sourced fibres, and produce in small batches. No waste, no excess — just clothing that earns its place in your wardrobe.

Today, thousands of customers across 40+ countries trust AETHEL. The philosophy hasn't changed — only the scale.


Quality First
Every fabric is rigorously tested. We reject materials that don't meet our standards, even when it costs more.
Sustainably Made
Natural fibres, small-batch production, and ethical manufacturing partners. We believe in leaving less behind.
Community
We grow with our customers, not ahead of them. Every decision is guided by the people who wear our clothes.
Honest Pricing
No inflated markups. We price fairly for the quality we deliver — we'd rather earn your trust than a quick margin.
The People
Our Team
Daniel
Daniel Ferreira
Founder & Creative Director
Ana
Ana Costa
Head of Design
Marco
Marco Silva
Head of Production
Contact

Get in Touch

We're here

Let's Talk

Email
hello@aethel.com
support@aethel.com
Hours
Monday – Friday
9:00 AM – 6:00 PM WET
Studio
Rua do Comércio 47
Porto, 4050-150
Portugal
Follow Us
Quick Links
FAQ & Help Centre → Returns & Exchanges → Shipping Information →
Send a Message

Contact Form

We reply within 24 hours on business days.

Help Centre
Frequently Asked Questions
How do I choose the right size? +
Our pieces are designed for a relaxed, oversized fit. Size down if you prefer a structured silhouette. Check our size guide for exact measurements — every product page has one.
What is your return policy? +
We accept returns within 30 days of delivery. Items must be unworn, unwashed, and in original packaging. Free return shipping on orders over $100.
How should I care for my AETHEL pieces? +
Cold machine wash, gentle cycle. Lay flat to dry. Avoid tumble drying and direct heat. Iron inside-out on low heat if needed. Full care instructions appear on each label.
Do you offer international shipping? +
Yes, we ship to 40+ countries. Standard international shipping is free on orders over $200. Express options are available at checkout.
Where are your products made? +
All AETHEL garments are produced in Portugal with family-owned workshops that have been operating for generations. We visit partners regularly and audit conditions annually.
Do you restock sold-out items? +
We produce in small batches, so some items won't return. Core styles (Hoodie, Tee, Track Pant) are restocked seasonally. Use "Notify Me" on sold-out items for alerts.
Porto
📍 Porto, Portugal
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✓ Made in Portugal, ethically crafted